Social Media Executive

Key Responsibilities

● Assist in developing and managing Foodstories' Instagram content strategy and content calendar.

● Create, edit, and publish engaging social media content, including posts, reels, stories, and other platform-specific formats.

● Support the planning and execution of social media campaigns to drive brand awareness, engagement, and community growth.

● Coordinate with influencers, content creators, and brand partners for collaborations and campaign activations.

● Monitor social media performance metrics and generate insights to optimize content and improve reach, engagement, and follower growth.

● Stay updated on the latest Instagram trends, platform updates, and best practices, and proactively suggest new content ideas.

● Work closely with internal teams, including marketing, design, and operations, to ensure brand consistency across all social channels.

● Assist during brand events, launches, and activations to capture real-time content.

Requirements

● Strong understanding of Instagram, social media trends, and audience engagement strategies.

● Experience in content creation, social media management, and campaign execution.

● Excellent coordination, communication, and stakeholder management skills.

● Creative mindset with strong attention to detail and brand aesthetics.

● Ability to manage multiple projects and deadlines in a fast-paced environment.

● Proficiency in social media tools and basic content editing applications is preferred.

Preferred Qualification

● Experience working with lifestyle, food, hospitality, or consumer brands.

● Familiarity with influencer marketing and creator partnerships.

● Comfortable appearing on camera for reels, stories, and brand-led content (preferred).

What We're Looking For

A social media enthusiast who understands digital culture, loves storytelling, and can bring fresh, engaging ideas to life while helping build a strong and authentic online community for Foodstories.